Rewrite the Rules
Discover classic-looking jeanswear that does denim differently. Stretch fibres and our
signature gusset ensure you can move freely. Performance fibres keep you cool and comfortable.
Look and feel effortless from 9-5, and beyond.
19 Products
LAST CHANCE
PurePima Only Tee - White
4.7
Rated 4.7 out of 5 stars
370 Reviews
$45
4.7
Rated 4.7 out of 5 stars
370 Reviews
PurePima Slim Crew - White
4.7
Rated 4.7 out of 5 stars
209 Reviews
$45
4.7
Rated 4.7 out of 5 stars
209 Reviews
Performance Denim Lite Relaxed Button Down - Medium Stone
4.9
Rated 4.9 out of 5 stars
10 Reviews
$119
4.9
Rated 4.9 out of 5 stars
10 Reviews
Performance Denim Lite Two-Pocket Shirt - Dark Stone
4.7
Rated 4.7 out of 5 stars
38 Reviews
$119
4.7
Rated 4.7 out of 5 stars
38 Reviews
LAST CHANCE
Ribbed Pima High Neck Tank - Black
4.8
Rated 4.8 out of 5 stars
47 Reviews
$19 $35
Regular price
4.8
Rated 4.8 out of 5 stars
47 Reviews
PurePima Dolman Tee - White
4.7
Rated 4.7 out of 5 stars
209 Reviews
$45
4.7
Rated 4.7 out of 5 stars
209 Reviews
LAST CHANCE
No Sweat Moleskin Overshirt - Bone
4.8
Rated 4.8 out of 5 stars
9 Reviews
$79 $129
Regular price
4.8
Rated 4.8 out of 5 stars
9 Reviews
PurePima Slim Crew - Red Clay
5.0
Rated 5.0 out of 5 stars
6 Reviews
$29 $45
Regular price
5.0
Rated 5.0 out of 5 stars
6 Reviews
FlexTwill Barrel Pull On Pant - Black
4.4
Rated 4.4 out of 5 stars
47 Reviews
$99
4.4
Rated 4.4 out of 5 stars
47 Reviews
FlexTwill Barrel Pull On Pant - Thyme
4.4
Rated 4.4 out of 5 stars
47 Reviews
$99
4.4
Rated 4.4 out of 5 stars
47 Reviews
No Sweat Jogger - Black
4.8
Rated 4.8 out of 5 stars
1,859 Reviews
$129
4.8
Rated 4.8 out of 5 stars
1,859 Reviews
No Sweat Jogger - Evergreen
4.8
Rated 4.8 out of 5 stars
1,859 Reviews
$84 $129
Regular price
4.8
Rated 4.8 out of 5 stars
1,859 Reviews
LAST CHANCE
Performance Denim Lite Relaxed Button Down - Bleach
4.9
Rated 4.9 out of 5 stars
10 Reviews
$69 $119
Regular price
4.9
Rated 4.9 out of 5 stars
10 Reviews
Stretch Canvas Utility Jacket - Black Spruce
4.8
Rated 4.8 out of 5 stars
43 Reviews
$89 $149
Regular price
4.8
Rated 4.8 out of 5 stars
43 Reviews
NEW
Stretch Canvas Work Jacket - Thyme
4.8
Rated 4.8 out of 5 stars
43 Reviews
$169
4.8
Rated 4.8 out of 5 stars
43 Reviews
NEW
Performance Denim Lite Two- Pocket Shirt - Vintage Stone Wash
4.7
Rated 4.7 out of 5 stars
38 Reviews
$119
4.7
Rated 4.7 out of 5 stars
38 Reviews
NEW
Performance Denim Lite Boxy Shirt - Mesa
4.9
Rated 4.9 out of 5 stars
10 Reviews
$119
4.9
Rated 4.9 out of 5 stars
10 Reviews
NEW
Stretch Canvas Work Jacket - Black
4.8
Rated 4.8 out of 5 stars
43 Reviews
$169
4.8
Rated 4.8 out of 5 stars
43 Reviews
Discover classic-looking jeanswear that does denim differently. Stretch fibres and our
signature gusset ensure you can move freely. Performance fibres keep you cool and comfortable.
Look and feel effortless from 9-5, and beyond.